For me, soap is something old people use. It sits on your soap-dish for ages looking unattractively scummy, it doesn’t lather up properly and it leaves you feeling almost too squeakily clean. Suffice to say, I’m a shower gel girl all the way.
However, bringing the humble soap into the 21st century is Essentials By Cinci EC Soap. The brainchild of qualified Chinese medicine practitioner Cinci Leung, these soaps are handmade in Hong Kong from all-natural ingredients – and look absolutely gorgeous to boot.
Before you start imagining Leung as some wizened bearded old man concocting noxious-smelling brews in a ye olde style apothecary, let me tell you that she’s actually a bright young woman with a more modern approach to Chinese medicine – a philosophy which is totally reflected in the Essentials by Cinci soaps themselves.
Leung explained to me that many shower gels are formulated with ingredients that end up stripping off your skin’s natural oils as well as the dirt and sweat we want rid of. Her soaps are much milder and have been created to both cleanse and moisturise – sudsational stuff!