Tongue in cheek?

This item neatly encompasses many HK things – strange food flavouring, being in thrall to all things Japanese and an intriguing use of English.

With a craving for Roast Beef Monster Munch and Chargrilled Steak crisps, this was the best I could find: Yamayoshi’s Beef Tongue Salt.

Were these crisps? Were they dried pieces of cow tongue? Was it made from salt derived from beef tongue? And if so, what is salt derived from beef tongue? Presumably it’s a bit of a specialty if it’s been going since 2002.

Looking at the ingredients list left me none the wiser, other than telling me that ‘crustacean’ may be involved in the action too. Which was reassuring.

The cartoon cow looks frankly over all this nonsense.

P.S. They weren’t even that nice. (From Log-On)

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